Digital Strategy & Online Growth Lead (all)

BRUNA The Label

Leer
Feste Anstellung
Vollzeit
Homeoffice möglich
Remote
Senior (5+ Jahre)
Österreich
Gehalt anzeigen
Erschienen vor 1 Jahr

About The Role

As Team Lead for Digital Strategy & Online Growth, you lead a team in executing effective strategies to drive customer acquisition, boost retention, and strengthen our brand’s digital presence to achieve sales goals.

Deine Aufgaben

P&L responsibility of the BRUNA online channel.
Managing the Online Marketing Team including all people management aspects as well as overseeing the improvement of efficient Online Marketing Processes.
Hand-on execution support in all online areas of responsibility.
Supervising all external parties (freelancers and agencies) involved in the online channel execution – evaluate their success and make sure we work with the best possible parties.
Aligns online channels with the brand and makes sure anything visible to the outside/customers is on brand.
Constantly innovates and keeps online channels up to the highest standards and efficiency.
Development and Implementation of Digital Strategies: With a results-oriented approach, you craft strategic plans encompassing end-to-end website and e-commerce management. You design and execute digital marketing campaigns across various channels to increase the brand’s reach and enhance its online footprint.
Analysis and Measurement: Leveraging data and key metrics, you evaluate the performance of digital initiatives and make real-time adjustments to optimize performance and effectiveness.
E-Commerce Management: You focus on continuously optimizing our e-commerce platform, delivering an exceptional shopping experience for customers while maximizing conversion opportunities.
Paid Media Strategy: You define paid advertising strategies that generate relevant and profitable traffic, ensuring maximum brand visibility and a positive return on advertising investment.
Mailing and CRM Strategy: You implement email marketing and customer relationship management (CRM) strategies that foster customer loyalty and retention, as well as the acquisition of new prospects.

Dein Profil

P&L responsibility of the BRUNA online channel.
Managing the Online Marketing Team including all people management aspects as well as overseeing the improvement of efficient Online Marketing Processes.
Hand-on execution support in all online areas of responsibility.
Supervising all external parties (freelancers and agencies) involved in the online channel execution – evaluate their success and make sure we work with the best possible parties.
Aligns online channels with the brand and makes sure anything visible to the outside/customers is on brand.
Constantly innovates and keeps online channels up to the highest standards and efficiency.
Development and Implementation of Digital Strategies: With a results-oriented approach, you craft strategic plans encompassing end-to-end website and e-commerce management. You design and execute digital marketing campaigns across various channels to increase the brand’s reach and enhance its online footprint.
Analysis and Measurement: Leveraging data and key metrics, you evaluate the performance of digital initiatives and make real-time adjustments to optimize performance and effectiveness.
E-Commerce Management: You focus on continuously optimizing our e-commerce platform, delivering an exceptional shopping experience for customers while maximizing conversion opportunities.
Paid Media Strategy: You define paid advertising strategies that generate relevant and profitable traffic, ensuring maximum brand visibility and a positive return on advertising investment.
Mailing and CRM Strategy: You implement email marketing and customer relationship management (CRM) strategies that foster customer loyalty and retention, as well as the acquisition of new prospects.

Deine Benefits:

Growth and Ownership: Join a team where individuals have the chance to take ownership and actively contribute to the growth of BRUNA.
Culture of Empowerment and Openness: Experience a workplace culture founded on empowerment, trust, and transparency.
Alignment with Our Values: Work in an environment where learning and growth are prioritized, teamwork is celebrated, and transparency is valued.
Investment in Your Growth: Benefit from access to a coach, dedicated development budget, and numerous opportunities to expand your skills.
Flexibility and Trust: Being a fully remote team, we’re dedicated to being a flexible employer.
High Bar for Hiring, Strong Focus on Culture: We maintain a high standard in our hiring process, prioritizing individuals who are passionate about delivering their best work and winning as a team.

Weitere Informationen

Bevorzugte Sprachen:

Englisch

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BRUNA The Label

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