Field Marketing Transcreation Manager

Anaplan

Feste Anstellung
Vollzeit
Remote / vor Ort
Erfahren (2-5 Jahre)
Deutschland
Gehalt anzeigen
Erschienen vor 1 Jahr

At Anaplan, we are a team of innovators who are focused on optimizing business decision-making through our leading scenario planning and analysis platform so our customers can outpace their competition and the market.

What unites Anaplanners across teams and geographies is our collective commitment to our customers’ success and to our Winning Culture.

Our customers rank among the who’s who in the Fortune 50. Coca-Cola, LinkedIn, Adobe, LVMH and Bayer are just a few of the 2,400+ global companies that rely on our best-in-class platform.

Our Winning Culture is the engine that drives our teams of innovators. We champion diversity of thought and ideas, we behave like leaders regardless of title, we are committed to achieving ambitious goals and we have fun celebrating our wins.

Supported by operating principles of being strategy-led, values-based and disciplined in execution, you’ll be inspired, connected, developed and rewarded here. Everything that makes you unique is welcome; join us and be your best self!

Deine Aufgaben

“Transcreate” engaging messaging, content, assets and digital marketing efforts so that they resonate and drive outcomes in the German language where translation is not enough
Plan, execute and measure digital marketing programs that position Anaplan as the leader in planning by driving awareness, pipeline and revenue in our target accounts.
Managing transcreation, translation and local requirements related to campaigns in close collaboration with your internal got to market stakeholders
Work cross-functionally to execute and manage activities, including program management, budgeting, content development, translation, scheduling and agency management.
Manage multiple projects and programs simultaneously, under the direction of the Senior Director of Field Marketing, ensuring clear and proactive communication, to meet deadlines and stay within budget.
Manage lead acquisition, processing, nurturing and follow-up to ensure that leads from volume marketing activities are properly managed.

Dein Profil

Fluent written and spoken, business level, English and German
5+ years of marketing experience in B2B / SaaS technology markets in a global company with a focus on digital programs
Deep understanding on the principles of paid and organic search to guide our global agency on local requirements.
Experience in account targeting digital strategies including demand base and content syndication
Experience working in a global AEM web environment, including Japanese localisation and transcreation of global website, keeping in mind natural search optimisation
Ability to localise global campaigns, including translation of assets, for German market and audience. Provide strategic insight to local market needs during global campaign creation
3+ years experience running paid and organic social marketing
The ability to execute email, events, webinar, nurture and syndication programs from start to finish
Strong project management skills, creative thinking and analytical ability
Excels at cross-group collaboration, locally, regionally and globally.
Comfortable with accountability for clear, quantified performance targets
Motivated self-starter who thrives on working in complex and challenging environments of a rapidly evolving business
Ability to manage multiple priorities in fast-paced environment, work collaboratively with cross-functional teams, and ensure high quality deliverables with high attention to detail.
Strong team-player and self-starter who can initiate and drive activities to successful conclusion while maintaining strong cross-functional working relationships, internally and externally
Independence and initiative in high profile situations with strong project management, interpersonal and time management skills.
Experience in advocacy for German in a global company, understanding the impact and need of localisation requirements, balanced with global priorities.
Willingness to work flexible hours to facilitate global meetings, within a normal working week.

Deine Benefits:

Inspired, connected, developed and rewarded work environment
Commitment to diversity, equity, inclusion, and belonging
Reasonable accommodation for individuals with disabilities
Opportunity to work with leading global companies like Coca-Cola, LinkedIn, Adobe, LVMH, and Bayer
Access to cutting-edge technologies such as Marketo, Salesforce, Workfront, Anaplan, Workday, Zoom, Splash, AEM, Adobe Analytics, Demand Base, PathFactory, and Drift
Global collaboration and cross-functional teamwork
Support for career growth and personal development

Weitere Informationen

Bevorzugte Sprachen:

Deutsch

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Ansprechperson

Anaplan

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