PR Specialist (DACH)

As a PR Specialist for Razer, you will be responsible for crafting and executing regional strategic public relations campaigns to enhance brand visibility, manage media relationships, and drive positive coverage for our gaming and tech products in Germany. Your role will involve developing engaging press materials, coordinating product launches, organizing media events, and leveraging media platforms to reach and engage with key industry influencers and target audiences. This is a part-time role with 30 weekly working hours.

• Compensation Program Management: Administer compensation programs, including First point of contact for media inquiries, handling German journalists, specialist media, local and business press and other key opinion leaders and influencers
• Conception and supervision of regional product launch campaigns in close cooperation with Sales and Marketing
• Develop and implement strategies to expand media reach beyond traditional industry publications and target non-endemic press
• Localization, distribution and occasionally creation of press releases for the German market
• Monitoring and analyzing outreach and key performance indicators using media monitoring and social listening tools and preparing comprehensive reports to measure the effectiveness of our PR efforts.